From the Plaza de Armas, the main square, the Comercio avenue extends through the downtown area. This is where visitors will find lots of shops selling souvenirs.In the streets of Pisco you can still see some evidence of the 8.0 magnitude earthquake that hit Pisco in 2007. Most notably, two columns of a 19th-century cathedral are nearly all that remains of the once-arresting San Clemente Cathedral. Little by little, Pisco’s tourist attractions are helping locals rebuild the city.

You’ll quickly discover Pisco locals aren’t content to just surf the waves crashing on the beach. Located at the edge of the desert, the people of Pisco live in dune country, with ample opportunity for sandboarding. Sledding and surfing down the dunes has become a popular local pastime. Ask around to see where you can find a local instructor, and a sandboard of your own.

On the fourth Sunday of July, locals and tourists gather to celebrate National Pisco Day, the ideal time to tour the local vineyards and go for a tasting of the different varieties of pisco. After you do some drinking, sate your appetite with some local seafood delicacies, fished from the abundant coastal waters.

Pisco is 13.5 miles (22 km) north of the Paracas National Reserve. Visitors prize this area for its hiking and camping. Be sure to check out El Candelabro, a huge design meant to resemble the Nazca lines on the side of a hill in Paracas. While not a genuine Nazca production, it also boasts an unclear origin.

In the Quechua dialect, one of the most widely-spoken native languages of Peru, “pisco” means bird. At the Paracas National Reserve, break out the binoculars and cameras for some of the most spectacular bird watching on the coast. You’ll have the opportunity to spot some rare, endangered birds, including the Andean Condor and the Humboldt Penguin.